Lunch with the Experts: Marketing to Women Over 40

Lunch with the Experts: Marketing to Women Over 40

Tuesday, May 2, 2023
12:00pm ET

Do you recognize the value of marketing to women over 40 but struggle to do so in an interesting, relevant, and motivating way? You’re not alone! Join Fancy for a webinar highlighting key findings and action steps from our survey of nearly 500 women over 40. Fancy surveyed nearly 500 women over 40, and asked them what they thought marketers were getting right, and not so right. Fancy co-founder and co-chief creative officer, Erica Fite distills the findings into actionable insights brands can use today to increase their relevance with this powerful consumer group.

Register in advance for this meeting: https://us02web.zoom.us/meeting/register/tZYqdOmqrz4vEtQ17MjZ05qZeDagy1_VpMgj

Presenter Info

Erica Fite – Co-Founder, Co-Chief Creative Officer brings an honest and authentic point of view to the work and to the way her agency works. She is a sought after speaker and contributor to industry press, pulling back the curtain on the all-too-often taboo issues of women and sexual pleasure and health, women over 40 in advertising, and women stereotypes in marketing activities and brand development.