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Lunch With the Experts: How to Maximize Marketing & Branding with a Minimal Budget
April 16 @ 12:00 pm - 1:00 pm
Lunch with the Experts: How to Maximize Marketing & Branding with a Minimal Budget
April 16th, 2024 | 12pm to 1pm ET | Virtual Session
Join WBEC Metro New York and TorchLight for an engaging Lunch With the Experts during which we’ll explore strategies and techniques WBEs can use to amplify your marketing efforts without a major budget. In this session, WBEs will learn ways to establish a strong brand presence and reach target audiences even with limited resources.
Julie Rutherford, Former Senior Director of Marketing, TorchLight
Julie is passionate about helping build effective marketing programs and teams for entrepreneurial organizations large and small. Julie has extensive experience in all facets of B2C and B2B marketing. Most recently, Julie served as Senior Director of Marketing for marketing recruiting firm TorchLight Hire and was responsible for marketing strategy, branding, lead generation, content, and digital platforms.
Prior to TorchLight, she worked for the interactive divisions of several large publishers including the Paris-based International Herald Tribune and Washington Post Digital, as well as for a global educational travel company. She currently provides marketing services for a number of small start-up clients. Julie has a B.A. in English Literature and French and an M.A. in English, all from the University of Virginia. She currently lives in Charlottesville with her husband and two sons.
Stephanie Ranno, Senior Vice President, Growth, TorchLight
Stephanie Ranno, SVP, Growth TorchLight – With nearly 20 years of experience in marketing recruiting, Stephanie is dedicated to supporting marketing leaders and their work – either with team building, contract resources, or marketing services. Based on her professional and personal experiences, Stephanie regularly appears on podcasts and webinars and guest blogs on a variety of topics including marketing staffing, inclusion and neurodiversity in the workforce, and career development in marketing and communications. Stephanie cares deeply about access to meaningful work for all who seek it. With three children, two of whom are neurodivergent, she wants a work world ready for them and their beautiful gifts and unique challenges.